Business Tactics

Black Hat SEO Tactics Misfire

By on Mar 14, 2012 in Business Tactics, SEO, Twitter | 0 comments

“Search engine spammers rarely prosper. Sooner or later, they get caught. And when they do, it’s almost never pretty.” Read more   One of my clients — Mike Averbach of Averbach Mortgages has been targeted by several competitors using Black Hat SEO Tactics. The reason they are targeting him is because Averbach Mortgages is one of...

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How To Triple Your Newsletter Subscribers

By on Oct 27, 2010 in Business Tactics, Traffic | 0 comments

I have been testing out a new blog (wordpress) plug-in that promised to double or even triple the number of subscribers signing up to one’s newsletter. Ever the skeptic, I didn’t really believe it, but given the 60 day money-back guarantee, I decided to give it a go. Since I already had a pop-up subscribe panel installed, I thought I was doing pretty...

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Your Press Kit

By on Apr 22, 2010 in Business Tactics, Publicity | 0 comments

Several of my clients have been in the news lately. One of them gets amazing coverage through the local and national news media … and the other is regularly interviewed by magazines, newspaper articles and the news media. HOW you get this kind of coverage is the topic of a different post (to come) … but before you start looking for publicity you should...

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Need MORE Business?

By on Apr 16, 2010 in Business Tactics | 0 comments

Do You Want to Grow Your Business? Reserve your space now. You might be familiar with Ali Brown, but if not, you should know that she grew her business from a used-computer and a one-client-at-a-time system into a multi-million-dollar enterprise within a pretty short span of time. To propel this growth faster, she sought out a mentor who operates at a higher level...

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Getting Things Done

By on Apr 5, 2010 in Get It Done | 0 comments

I have been STRUGGLING more and more lately. Trying to get through each day with a feeling of actually having accomplished something … anything. I finally decided I had to get into action and figure out what was going on. On my desk I have a notebook and a timer. The timer is set for 15 min intervals. When the beeper goes off, I write down what I have been...

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