If you are not utilizing all three tools in the Trifecta, you may be out of business before you even get started! by Flowtown. Browse more data visualizations. … [Read more...]
Black Hat SEO Tactics Misfire

"Search engine spammers rarely prosper. Sooner or later, they get caught. And when they do, it's almost never pretty." Read more One of my clients -- Mike Averbach of Averbach Mortgages has been targeted by several competitors using Black Hat SEO Tactics. The reason they are targeting him is because Averbach Mortgages is one of Vancouver's top mortgage brokerage firms and has many of the top keyword rankings for the Vancouver and surrounding areas. The tactics have … [Read more...]
Why You Should Join Google+
Google+ continues to grow. It now has 62 million members, and according one analyst it's growing by 625,000 a day. Predictions are that it will have over 300 million members by the end of 2012. If you have a business, you really need to consider joining Google+ with a Business Profile. Take 2.5 minutes to watch this and see why! … [Read more...]
Tips and Tricks for Google+
Here are some great tips on how to make your Google+ a great experience. Lou includes tip on: how to add or mention people how to edit how to send private messages how to turn off circle sharing (so other people can't see who is in your circles how to get a more attractive Google+ URL How to format posts … [Read more...]
Getting Started With Google+
If you already have ANY kind of google account (gmail, google docs, adwords, adsense, google analytics) you just need to log into your account and look for the Google+ page link. If you don't have any existing google accounts, sign up for your Googe+ account here: https://plus.google.com/ The video below is a great introduction into how many of the Google+ features work. 1. Be sure to fully fill out your profile first 2. Invite your friends to join your circles … [Read more...]
Setting Up A Fan Page
Setting up a Fan Page on Facebook is easy ... but only after you spend hours ripping your hair out to figure out where the add a page panel is! Here's the step-by-step setup process: 1. Log into your Facebook Account (your Profile) 2. Click on HOME 3. On the right hand menu, click on "Ads and Pages." If you can't find it ... try clicking on "More." If you still can't find it, go to the very bottom of your page and click on "Advertising" 4. Now depending on how you got there, … [Read more...]
Profiles, Fan Pages and Groups
One of the challenges with Facebook is understanding the differences between the three main ways of connecting with an audience. Once you understand the differences, then develop a strategy for using the various elements to build relationships and market your business. Facebook Profile Facebook Page (Fan Page) Facebook Group 1. Facebook Profile = Friends Your first step is to create a Facebook PROFILE. You automatically get a profile when you open a Facebook … [Read more...]

